Marketing game plans for local businesses
Where would your next $1,000 go?
Invest your marketing money with confidence.
We're the strategist on your team. We show you where your money brings in the most revenue and hand you ads you can run this week.
- Where to invest
- The exact ads
- What to say
Your free competitor check
A free first look at your market. Your full game plan goes much deeper.
Got it. We're on it.
We'll compare to your top 3 competitors and send what we find to .
Everyone has a pitch. Nobody has your plan.
Sells radio.
Sells Google.
Sells mailers.
No ads to sell.
Each one is happy to take your money, and none of them can tell you where it works hardest for your business.
You know marketing works. What's missing is someone in your corner who doesn't sell ads and just wants your money in the right place.
Your game plan, ready to run
Where to invest
The 3 or 4 places your money works hardest, like Google, Facebook, postcards or Nextdoor, and how much goes to each. Change your budget and the plan updates.
The exact ads
15 to 20 ready-to-run pieces every month: posts with the words written, Google ads, flyers, and video briefs, whether that's a quick phone video, a stock footage spot or a full commercial.
What to say
The message that gets your customers to call, and the words to skip.
Know your customer
Who your best customers are, and what gets them to buy from you instead of a competitor.
An honest look at what you run now
What's working, what isn't, and what nobody's measuring.
Around the corner
Holidays, weather and seasonal moments coming up, so nothing sneaks up on you.
Checked by people
Our own research system, built with AI technology, does the digging. Experienced marketers review every plan before you see it.
Fresh every month
New ads and an updated plan every 30 days.
The research behind every plan
Data most business owners have never had access to, pulled and read by our own research system for your business and your area.
Competitor ads
Every ad your competitors run on Facebook and Google, and how long each one has been running.
Their videos
We watch competitors' video ads and break down what they say and show.
Their offers and messaging
What competitors promise, and the gaps nobody is filling.
Customer reviews
Hundreds of reviews, yours and theirs: what people praise, what they complain about, and the words they use.
What people search
What people in your area type into Google, how often, and what each click costs.
Questions buyers ask
The questions people ask Google before they pick someone.
Your market
Who lives in your area, ZIP by ZIP: homeowners, income, age and housing.
Weather and seasons
Storms, freezes and seasonal swings that move demand where you work.
Your local network
Partners, groups, events and community spots worth knowing.
Websites and profiles
Your site and Google profile next to your competitors'.
Industry studies
Published research on how buyers in your category decide.
Your own numbers
Anything you share: ad reports, call logs, job lists.
Slide the budget. Watch the plan move.
This is a sample plan for a heating and air company. Move the budget and see where the money goes.
Try going above $7,500, or down near $2,000.
You run the business. We bring the plan.
Send us your website.
That's all we need to start.
We do the digging.
Your customers, what people search for in your area, and how your ads stack up against your competitors'.
You get your game plan.
A private page with where to invest, what to run, and why. It works on your phone.
The strategy big brands pay for. Now for your business.
Big brands have strategists and research behind every ad dollar. That kind of help has always cost more than a small business could spend. We've spent 25 years making ads for brands big and small, and saw the same gap every time: small businesses had no strategy backed by data. Now they do.
We work for you, not the ad platforms.
We don't sell ads, so we don't make more when you pick one place over another.
Backed by data you can check.
Every recommendation ties back to research across your market, your competitors and your customers, with sources you can see.
People check every plan.
Our own research system does the heavy lifting. Experienced marketers review every plan.
Nobody can guarantee a bullseye in marketing. We move you closer to the target and show you exactly where to aim.
of small business owners feel very confident their marketing is working.
Source: Constant Contact, 2025
You walk away confident.
Most of the time, we find money you could invest smarter. That means more revenue.
Already in the right places? We'll tell you that too, so you can stop second-guessing.
Compare me to my top 3 competitorsQuestions owners ask
How much should a small business spend on marketing?
It depends on what a new customer is worth to you and how busy you want to be. Your plan starts from the budget you have, and you can change it anytime to see where the money would go.
Do you run the ads for me?
No. For every ad, you get a brief: what it is, the exact copy, and where and when it runs. Run them yourself, or share the briefs with whoever makes or runs your ads.
What’s in the free competitor check?
We put your business side by side with your top 3 local competitors: where you show up on Google, your reviews, the ads running right now and the season ahead. You get the gaps, the openings, and a short video from our team walking you through it. It’s a free sample. Your full game plan goes much deeper: where to invest, the exact ads to run, and what to say.
What kinds of businesses is this for?
Small and mid-size businesses, including franchise locations, already investing $3,000 a month or more in marketing: home services, roofing, glass, real estate, med spas and more.
Is this just AI?
No. It runs on our own research system, built with AI technology to pull and sort far more data than a person could. Then experienced marketers check every plan before you see it.
Is my information private?
Yes. Your data stays yours and is never mixed with anyone else's.
I've been burned by marketing people before. Why is this different?
We don't sell ads and we don't run them, so we don't make money telling you to spend more. Every recommendation shows where it came from, and you make the call.
I don't have time for this.
That's the point. Send your website and we do the research. Your plan works on your phone, and the ads are already written.
Still have a question? Email us at hello@adcolors.com.
So, where would your next $1,000 go?
Invest your marketing money with confidence.
- Where to invest
- 15 to 20 ready-to-run ads a month
- What to say
- Know your customer
- An honest look at what you run now
- Around the corner
- Checked by people
- Fresh every month
Your free competitor check
A free first look at your market. Your full game plan goes much deeper.
Got it. We're on it.
We'll compare to your top 3 competitors and send what we find to .